Designing what
doesn't exist yet.
Hi, I'm Troy. Product designer, builder, and design partner with a background in big tech, enterprise healthcare, and startups. I turn ambitious ideas into products people can actually use.
Palm iOS App
Palm transforms scripture and apologetics research into a streamlined, scroll-based mobile experience, making scripture, questions, evidence, and explanations easier to explore in context.
Conversion
45%
Satistfaction
4.9*
Palm iOS App
Palm transforms scripture and apologetics research into a streamlined, scroll-based mobile experience, making scripture, questions, evidence, and explanations easier to explore in context.
Conversion
45%
Satistfaction
4.9*
Algoleaf Platform
Algoleaf brings course creation, content management, publishing, marketplace distribution, and learning delivery into a single platform designed for healthcare educators and learners.
Coursework
User Run
Stage
Pre-launch
Algoleaf Platform
Algoleaf brings course creation, content management, publishing, marketplace distribution, and learning delivery into a single platform designed for healthcare educators and learners.
Coursework
User Run
Stage
Pre-launch
Healthcare Matters
A healthcare education and certification platform designed to bring course discovery, structured learning, assessment, and professional development into a cohesive digital experience.
Engagement
+18%
Product Team
2x
Healthcare Matters
A healthcare education and certification platform designed to bring course discovery, structured learning, assessment, and professional development into a cohesive digital experience.
Engagement
+18%
Product Team
2x
Private Practice Web Design
A patient-centered website system translating complex neurosurgical specialties, procedures, and physician expertise into accessible digital experiences designed to build trust and guide patients toward care.
Timeline
60 Days
Focus
Patient 1st
Private Practice Web Design
A patient-centered website system translating complex neurosurgical specialties, procedures, and physician expertise into accessible digital experiences designed to build trust and guide patients toward care.
Timeline
60 Days
Focus
Patient 1st
Good design reduces cognitive load
The best interfaces don't make users work harder to understand the system. They make the system easier to understand.
01
Start with the problem.
Understand the people, constraints, systems, and incentives before designing the interface.
Make Complexity legible.
Complex products don't need simplistic interfaces. They need thoughtful information architecture and clear decision paths.
02
Design the system, not the screen.
Think in workflows, states, components, behaviors, and relationships. Not isolated pages.
Prototype ideas before investing in polished solutions. Test assumptions while they are still inexpensive to change.
03
Validate early, measure what changed.
Design should connect to outcomes: faster workflows, fewer errors, better adoption, clearer decisions, and improved experiences.
Understanding implementation creates better collaboration and allows ideas to move from concept to working product faster.
04
Good design reduces cognitive load
The best interfaces don't make users work harder to understand the system. They make the system easier to understand.
01
Discover
Understand the people, constraints, systems, and incentives before designing the interface.
Develop
Prototype ideas before investing in polished solutions. Test assumptions while they are still inexpensive to change.
03
Define
Complex products don't need simplistic interfaces. They need thoughtful information architecture and clear decision paths.
02
Deliver
Design should connect to outcomes: faster workflows, fewer errors, better adoption, clearer decisions, and improved experiences.
04
Good design reduces cognitive load
The best interfaces don't make users work harder to understand the system. They make the system easier to understand.
01
Start with the problem.
Understand the people, constraints, systems, and incentives before designing the interface.
Make Complexity legible.
Complex products don't need simplistic interfaces. They need thoughtful information architecture and clear decision paths.
02
Design the system, not the screen.
Think in workflows, states, components, behaviors, and relationships. Not isolated pages.
Prototype ideas before investing in polished solutions. Test assumptions while they are still inexpensive to change.
03
Validate early, measure what changed.
Design should connect to outcomes: faster workflows, fewer errors, better adoption, clearer decisions, and improved experiences.
Understanding implementation creates better collaboration and allows ideas to move from concept to working product faster.
04
Skills
Skills
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Design Systems
Design Systems
Front-End Development
Front-End Development
Figma
Lean UX
Interaction Design
Interaction Design
User Testing
User Testing
Usability Testing
Usability Testing
UX Research
UX Research
SQL
SQL
Next.js
Next.js
Python
Python
Design Leader
Rapid Iteration
Agile Product Development
Experience
Experience
User Experience Designer
User Experience Designer
User Experience Designer
HCA Healthcare
HCA Healthcare
HCA Healthcare
Jan 2026 - Present
Jan 2026 - Present
Product Designer
Product Designer
Product Designer
Jay Research
Jay Research
Mar 2025 - Present
Mar 2025 - Present
Supply Chain Manager
Supply Chain Manager
Supply Chain Manager
Amazon
Amazon
Aug 2024 - January 2026
Aug 2024 - January 2026
Director, UX & Product
Director, UX & Product
Director, UX & Product
Algoleaf
Algoleaf
Mar 2023 - Present
Mar 2023 - Present
U.S Army Logistics Officer
U.S Army Logistics Officer
U.S Army Logistics Officer
United States Army
United States Army
May 2019 - May 2026
May 2019 - May 2026
Frequently asked questions
What is your design process?
How does your background in military logistics and Big Tech translate to design?
What makes your approach to product design different?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
Got something complicated?
Let’s make it make sense.
Get in contact with me
Got something complicated? Let’s make it make sense.
Get in contact with me